Official Sponsors for the 30th Annual Screen Actors Guild Awards® Announced

New and Returning Sponsors Include City National Bank, Campari®, 

PEOPLE, United Airlines, Cooper’s Hawk Winery & Restaurants®,

Purely Sedona Artesian Spring Water, Calm, Lo & Sons, Selkirk Sport, 

Tony’s Chocolonely®, and Santa Monica Brew Works



SAG Awards® Ceremony will Stream Live globally Saturday, Feb. 24 on Netflix 


LOS ANGELES (January 16, 2024) – Today, the SAG Awards® announced the new and returning corporate sponsors for the 30th Annual Screen Actors Guild Awards®. The dedicated sponsors include City National Bank, Campari®, PEOPLE, United Airlines, Cooper’s Hawk Winery & Restaurants®, Purely Sedona Artesian Spring Water, Calm, Lo & Sons, Selkirk Sport, Tony’s Chocolonely®, and Santa Monica Brew Works. These sponsors will all be joining the SAG Awards in support of the SAG-AFTRA Foundation. The 30th Annual Screen Actors Guild Awards, produced by Silent House Productions in partnership with SAG-AFTRA, will stream live globally on Netflix Saturday, Feb. 24, 2024, at 8 p.m. ET / 5 p.m. PT from the Shrine Auditorium & Expo Hall.

Since its inception, the SAG Awards has been a proud, active supporter of the SAG-AFTRA Foundation and their mission to provide SAG-AFTRA artists with extensive educational and emergency financial resources. Many of these collaborators and corporate partners make financial pledges to support the philanthropic work of the SAG-AFTRA Foundation, and many opt to enhance the show with on-site activations and in-kind gifts.

City National Bank will, for the fourth year, present SAG Awards winners with an unforgettable experience through their sponsorship of the statuette engraving station at the post-awards gala. City National Bank will also make a donation to the SAG-AFTRA Foundation for every interview conducted at City National Bank’s position on the red carpet for the SAG-AFTRA Foundation in the name of the interviewee.  

Campari®, the iconic Milanese red aperitivo, returns as the Official Spirits Sponsor of the 30th Annual Screen Actors Guild Awards® and Official Sponsor of the PEOPLE Magazine’s Post-Awards Gala. As part of the sponsorship, Campari will once again be onsite, serving the Official Cocktail of the SAG Awards and additional Campari classics as a celebratory toast to the incredible talent achievements, further showcasing the brand’s commitment to supporting storytelling and cinematic moments. Campari Brand’s Champagne Lallier will also serve as the Official Champagne of the SAG Awards.

Cooper's Hawk Winery & Restaurants® a 60 restaurant hospitality brand dedicated to enriching lives by bringing the wine country experience to America, is back for the sixth year as the official wine partner of the SAG Awards and presenter of the SAG Awards Green Room - a retreat-inspired lounge area where nominees, presenters, and winners can relax and unwind. Their branded showroom bar will serve two blends created specifically for the SAG Awards - Artist’s Red Blend and Artist’s White Blend. Both blends will also become February’s Wine of the Month for their wine club, the largest in the world.

As part of the SAG Awards' sustainability efforts, the show has partnered with Purely Sedona Artesian Spring Water, a premium brand sourced naturally from the Oak Creek Canyon of Sedona, AZ, to provide water in glass-only bottles for the event. Beer will be provided at the show by the only locally owned and operated craft production brewery on Los Angeles’ Westside, Santa Monica Brew Works.

PEOPLE will make its return for the 26th time to host the post-awards gala. 2024 also marks the 50th anniversary of PEOPLE, providing even more of a reason to celebrate the media brand’s long-standing relationship with the SAG Awards and their continued commitment to supporting the work of the SAG-AFTRA Foundation. 

United Airlines has been with the show since its inception and is returning to gift all winners a pair of roundtrip United Polaris® tickets, giving them access to enhanced onboard offerings, as well as non-stop flights to more than 130 destinations around the world with United’s industry-leading global network.

Additionally, to celebrate this year’s nominees, the SAG Awards has curated an exclusive Nominee Gift Bag featuring a collection of products from brands that generously donated to the Foundation including:

  • SAG Awards custom branded pickleball paddle and balls from Selkirk Sport, a family-founded and operated company that stands as the foremost manufacturer of high-performance pickleball paddles and equipment, and prides itself in crafting its paddles in the U.S.
  • Vegan and non-vegan SAG Awards branded chocolate bars from Tony’s Chocolonely®, an impact company that makes chocolate and has dedicated its efforts to ending exploitation in the cocoa industry. Tony's Chocolonely is a B-Corp and Fairtrade-certified company.
  • A complimentary year-long membership to Calm, the #1 app for sleep, meditation and relaxation 
  • A bottle of Artists Red Blend wine from Cooper's Hawk Winery & Restaurant.
  • A day-tote from Lo & Sons, a small, family-owned and run company that has been making high-quality, thoughtfully-designed, and eco-friendly travel, work, and hand bags for over a decade, to hold all of the above products.
  • An official SAG Awards invitation designed by SONNENTAG Design, a woman-owned and operated creative agency. 

Each of these nominee bag sponsors have also made a generous financial contribution to support the SAG-AFTRA Foundation. 

Because of generous supporters like these, last year the SAG-AFTRA Foundation granted over $11.5 million in emergency financial assistance to thousands of SAG-AFTRA artists and families in dire financial hardship due to the work stoppages, and other unexpected life crises. The Foundation continues to process hundreds of applications for emergency financial assistance every week to help cover basic needs including rent, mortgages, utilities, food, life-saving prescriptions, and medical bills.


For additional information on this year’s sponsors, please visit

About the Screen Actors Guild Awards®
The 30th Annual Screen Actors Guild Awards®, presented by SAG-AFTRA with Screen Actors Guild Awards, LLC will be executive produced by Jon Brockett and Silent House Productions alongside producers for SAG-AFTRA JoBeth Williams, Daryl Anderson, Jason George, Elizabeth McLaughlin and Woody Schultz. The ceremony will stream live globally on Netflix Saturday, Feb. 24, 2024 at 8 p.m. ET / 5 p.m. PT from the Shrine Auditorium & Expo Hall. One of awards season’s premier events, the SAG Awards annually celebrates the outstanding motion picture and television performances of the year. Voted on by SAG-AFTRA’s robust and diverse membership of 119,000+ performers, the SAG Awards has the largest voting body on the awards circuit. Beloved for its style, simplicity, and genuine warmth, the show has become an industry favorite and one of the most prized honors since its debut in 1995.

About Silent House Productions

Formed in 2021 by Silent House Group Founder and CEO Baz Halpin, Silent House Productions has quickly emerged as one of Hollywood’s most highly-regarded, full-service production companies focusing on live and unscripted programming across all media platforms. Most recently, the company produced the blockbuster film Taylor Swift I The Eras Tour in partnership with Taylor Swift Productions and received a Primetime Emmy Award for Outstanding Variety Special (Pre-Recorded) for their work on Carol Burnett: 90 Years of Laughter + Love. Up next, Silent House Productions will produce the 30th Annual Screen Actors Guild Awards live on Netflix, with Baz Halpin, Mark Bracco and Linda Gierahn serving as executive producers. To find out more, please visit:

About Netflix

Netflix is one of the world's leading entertainment services with over 247 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.


EDITOR’S NOTE: For media interested in applying to cover the 30th Annual SAG Awards on-site, please fill out the application at HERE. Deadline to apply is January 19, 2024. 


Media Contacts

SAG Awards 

Nic Vivas



Sara Zebrack, Joanne Park, Taylor Diaz-Rogers, Sam Yu 


Sunshine Sachs Morgan & Lylis

Christina Canseco, Pipere Boggio, Bridget Cirone, Lauren Seewald, Justine Castillo


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